Shopify SEO & Visibility
Improving your store’s SEO starts with making it easy for search engines to understand. We specialize in on-page SEO and technical optimizations, focusing on HTML structure, meta tags, and crawlability.
Our approach ensures your Shopify store ranks better on search engines and fully compliments your backlinks and content strategy.
Why choose us.
for Shopify SEO & Visibility
Specialists in Shopify Technical SEO
We've spent thousands of hours exclusively on Shopify storefronts. The core of technical SEO is the theme and your content. Having worked with hundreds of themes, we know exactly what makes a good theme in terms of SEO, and what needs to be corrected. Any issues detected by our own audit, or tools like Google Search Console, can be solved with a number of adjustments to the theme, and corrected permanently.
When it comes to your content, we're able to guide you on how to work together with the theme, and ensure your store is search engine-friendly at all times.
Focus on UX Ranking Factors
Technical SEO isn't only about metadata, internal linking, structured data markup and HTML tags. Google and other search engines want to make sure the website provides a high quality user experience, when someone actually visits it. That's why it analyzes the site and determines whether it's a fast, easy experience or not.
A big part of our strategy is optimizing page load and interactivity. We're able to make high-impact improvements thanks to our vast experience working with Shopify themes. Google's PageSpeed Insights will score your pages higher, and that's a direct benefit to SEO and your rankings.
Customizable Content Tools
We want your Shopify store to have the maximum potential when it comes to content. Content is king, and most themes have limits as to how much you can optimize content without adding more and more code. We create extra theme, section and block settings to fully customize every aspect.
This way, your content strategy will be permanently elevated. And you'll have all the tools to create rich, interactive, and engaging content that makes users want to keep reading. And this is a big factor when it comes to how search engines rank your pages.
Visibility Without Gimmicks
Improving technical SEO can make a huge difference in boosting rankings. A lot of websites are pushed down the results even if they have the perfect content. Issues with how this content is structured, how well it can be crawled, and how traffic experiences browsing on your pages, will harm other SEO efforts.
Instead of shortcuts like backlink schemes or keyword stuffing, our on-page optimizations correct all these issues and make users and search engines love your website. In a lot of cases, this can push pages to the first page of results in a matter of days.
Our process.
Audit and analysis
We begin with a thorough audit of your Shopify store, identifying issues such as broken links, indexing errors, and poorly structured metadata. This helps us create a tailored optimization plan.
Fixing critical SEO issues
Using insights from tools like Google Search Console, we address problems like crawl errors, duplicate meta tags, and structured data issues. This ensures your store meets search engine standards.
Optimizing HTML and on-page elements
We clean up your store’s HTML structure, optimize headings, and improve page load times. Our work ensures search engines can easily crawl and understand your site’s content.
Testing and ongoing improvements
Once changes are implemented, we validate them with testing tools and analytics. We monitor your store’s performance over time to ensure continued improvements in rankings and visibility.
Tools and methods.
Structured data and Schema.org
Structured data helps search engines better understand your store, enabling features like rich results. We implement markup for reviews, pricing, and product availability, ensuring your products stand out in search results.
Schema.org lets us monitor this information and make adjustments. The richer the information the better, but the priority is adding structure data when they're often missing, e.g. blogs and articles.
Google Search Console
We rely on Google Search Console to uncover critical issues like crawl errors, broken links, and indexing problems. These insights allow us to fix technical SEO problems that could be holding your store back.
Beyond identifying issues, we use Search Console to monitor the impact of changes over time. This ensures that your Shopify store remains search-engine-friendly as algorithms evolve and new challenges arise.
Liquid and HTML optimization
Optimizing HTML structure and metadata is one of the cornerstones of SEO. We ensure your site’s headings, title tags, and descriptions are aligned with search engine best practices, improving both rankings and click-through rates.
This process also involves cleaning up unnecessary code and ensuring all metadata is relevant, concise, and tailored to your store’s content. The result is a cleaner, more efficient site that is easy for crawlers to navigate.
Frequently Asked Questions.
What is the focus of your SEO services?
Our SEO services are entirely focused on technical and on-page optimizations. We work on improving your store’s HTML structure, fixing issues flagged in tools like Google Search Console, and ensuring your site is fully optimized for search engine crawlers.
We don’t provide off-page SEO, such as backlink building or content writing. Instead, we address the core technical aspects that directly impact your store’s visibility and search rankings.
Do I need to write new content for SEO improvements?
No. We optimize your existing content by focusing on its structure and presentation. This involves refining meta tags, improving headings, and implementing structured data to make your site easier for search engines to interpret.
If needed, we can suggest areas where adding specific content might improve performance, but we don’t provide copywriting services as part of our offering.
Why should I care about SEO?
Investing in search engine optimization is a very long term process.
The biggest advantage is its return of investment. It's not free, but it's not as costly as other ways to get traffic, like running ads. Working well with search engines or AI chatbots can provide large amounts of traffic and sales.
Not only do you get more traffic, but you also get higher conversion rates. Users coming from search engines have a higher intent, and SEO connects them to your site.
How long does it take to see results from SEO optimizations?
SEO is a long-term process. Some fixes, like resolving crawl errors or optimizing metadata, can show results in a matter of days. However, any SEO effort normally takes 3–6 months to see its full impact.
This time allows search engines to re-crawl and index your site, and for algorithms to recognize the improvements made. We’ll monitor and report progress to ensure you’re seeing measurable gains.
Let's talk about Shopify SEO & Visibility
