You're not losing sales
because of your ads.
You're losing them after the click.
The margin is already there. In the traffic you're already paying for. We capture it.
We'll run a free test on your store. Your first step into a data-driven method for increasing conversions.
More ad spend isn't the answer anymore.
The playbook that worked in 2018 — pour money into ads, ride the ROAS — is getting harder to run every year. But once someone lands on your store, what happens next is entirely within your control.
1. Rising customer acquisition costs
Acquiring a new customer costs 37% more than it did four years ago. Ad platforms are more competitive. iOS restrictions gutted third-party tracking. SEO is saturated.
Average CPA increase across Meta, Google, TikTok, Snapchat — 2021 vs 2025
2. Increasing competition
The number of ecommerce stores competing for the same traffic nearly doubled between 2020 and 2025. More competition means higher bids. Higher bids mean thinner margins.
2020
2025
3. You're paying for traffic that doesn't convert
Every visitor who leaves without buying is money you already spent on ads. Your ROAS number doesn't show you the full cost of that.
4. Your mobile experience is quietly killing conversions
More than 70% of Shopify traffic is mobile. Most stores are still optimized for desktop. Visitors browse and don't buy — because the experience makes it too easy not to.
5. Your analytics aren't telling you the truth
Default Shopify and GA4 setups miss recurring orders, upsells, and refunds. You're making decisions based on numbers that don't reflect reality.
Even a +0.5% CVR is worth €240,000/year
on a mid-size store.
We're not talking about doubling your CVR. Half a percentage point of hidden margin is worth more than you think.
"For every visitor who places an order on an average Shopify store, 70 visitors leave without buying. For the top 10% of stores, it's only 20."
Source: Shopify industry benchmarks by vertical, 2024–2025
We run tests and capture the margin your traffic is hiding.
Done-for-you. We handle everything. You watch the numbers.
Test #7 — Product page CTA
Live
We understand your store deeply
Before we touch anything, we audit your analytics, tracking setup, competitor landscape, and current site performance. Not a quick glance. A real audit that shows where revenue is leaking and why.
We build a hypothesis worth testing
We do not test random things. Every experiment comes from a prioritized list of ideas ranked by impact, confidence, and effort. We share the reasoning, explain the tradeoffs, and you make the final call.
We design and develop everything
We handle design and front-end development of every test variation. No developer time from your side. No back-and-forth with your theme. We build it, QA it, and set it up in a split testing environment.
We run the test, analyze, and document
Once a test reaches statistical significance, we write a full results analysis. Winning variations go live. Losing ones get documented too, so every test makes the next one smarter.
Win or lose, every test improves the next decision and compounds insight over time.
We'll run your first preview test
for free.
Before you pay anything, we want to show you exactly how this works — on your store, with your traffic. Here's what you get:
- We identify an opportunity to recover escaping margin
- We design and build the variation
- We run it on your traffic (2–4 weeks)
- You get a full results report
If it wins, you keep the uplift.
If it doesn’t, you still get the data.
No cost. No commitment.
Why are we doing this for free?
The goal is to show you what experimentation looks like on your store. This isn't the full program. We keep the test small and low-risk. But still based on a high-probability opportunity.
Who qualifies
This isn't open to everyone. The free test works best for stores where we can get statistically meaningful data quickly.
- →Running a Shopify or Shopify Plus store
- →Minimum of 1,000 monthly conversions
- →Investing in paid traffic (Meta, Google, TikTok, or similar)
We take a limited number of free tests at a time to maintain quality. If you qualify, don't wait.
€9,800 worth of high-value bonuses.
Every program includes 7 proprietary deliverables. Agencies charge €1,000–€5,000 for individual versions of these. You get all of them as part of the program.
CRO Starting Point Report
A multi-hour audit of your store's installed apps, their frontend impact, and any that may be hurting your metrics or hiding unused potential. Includes a site speed and SEO baseline across key templates, plus determining automated testing flows built specifically around your store's critical purchase paths.
Have a complete UNDERSTANDING of current performance.
Tracking Confidence Kit
An enhancement of your GA4 setup to capture what Shopify misses by default: recurring subscription orders, post-checkout upsell revenue, refunds, and purchases from users who declined cookies. Includes server-side purchase tracking, live search events, and custom reports and explorations built for ecommerce decision-making.
NO MORE inaccurate analytics tracking.
Site Performance Clarity Blueprint
A structured, step-by-step guide to reading and acting on every metric that matters — from top-level revenue and gross profit, through your conversion funnel, traffic quality, segmentation by device and channel, customer retention, and product-level performance. Includes benchmarks, common causes of underperformance, and what to do next at each step.
FULLY understand performance metrics.
Competitor Conversion Report
A hands-on audit of multiple direct competitors, covering their full purchase flow on desktop and mobile — trust signals, friction points, notable UX and conversion features, and hard-to-replicate moats. Also includes a historical review of how their sites have evolved, and a prioritized list of opportunities specific to your store.
Learn how COMPETITORS succeed in conversion rate and user experience.
Total Coverage and Emergency-Ready Systems
Automated hourly testing of your store's critical purchase flows, with email alerts the moment something breaks. Full theme backup system that keeps a permanent snapshot from day one and a continuously updated copy of your live theme. Traffic and revenue anomaly alerts in GA4 so drops in conversions, sessions, or add-to-carts are caught before they become costly.
Our QA and alert system to ELIMINATE risk.
Site Optimization Process Starter Blueprint
15+ pages documenting the exact process used to run every optimization cycle — how hypotheses are formed, how tests are prioritized using an ICE framework, what goes into a feature briefing before development starts, and how results are analyzed and documented after a test concludes. The same process used on every store in the program.
Know our EXACT optimization process (full transparency).
Growth Intelligence Spreadsheet
A running knowledge base that gets populated after every experiment — what was tested, what the data showed, what was learned about your customers, and how it informs what comes next. Becomes more valuable the longer the program runs, and stays with you if you ever take the process in-house.
Gain constant organizational KNOWLEDGE after each test.
€9,800+
If you hired someone to deliver each of these individually.
Hundreds of stores taught us
what to look for.
Not managing them from a dashboard. Actually auditing, optimizing, and building in them.
Shopify stores
Worked directly on — fashion, health, sports, home goods and more. Every vertical has its own conversion patterns. We know them.

Shopify Plus brands
High-traffic stores operate differently. The stakes are higher, testing windows are shorter, and technical complexity is greater.

Shopify-only focus
We're not generalist web developers who also do CRO. We specialize exclusively in Shopify — its analytics quirks, checkout limitations, and how to optimize within them.
You won't pay full price
until you've seen it work.
The Free Test
See what it's like to run a real test on your store.
- Quick store audit & opportunity identification
- Safe, isolated dev environment setup
- Design & development of test variation
- 2–4 week run
- Full results report, win or lose
- Stop it at any moment
Winning Test Guarantee
deposit
We run tests until we get a winner (up to 3 months).
- If we don't, you get your deposit back.
- If we do, we charge €1,000 per test run plus the winner fee.
- Full design & development of every test
- Results analysis after each test
- Knowledge base updated on every experiment
The Full Program
Starts after your first winning test.
- All 7 program bonuses included
- €1,000 / test (monthly)
- €2,000 bonus per winner test
- Performance bonus: 20% of increased rev, minus winner fee, capped at €20k
- Cancel anytime. No lock-in.
Answers to the things
you're probably wondering.
You say "free test" — what's the actual catch?
How is the program a good return on investment?
What happens if your tests don't lead to an improvement?
How long will it take to see results?
My store is already performing well. Why would I need this?
How is this different from hiring a Shopify developer?
How will I know that you've improved my revenue?
Why you and not a competitor?
How much of my time will this take?
Will this disrupt my current agency or marketing setup?
What if the free test doesn't produce a winner?
Who decides what will be tested?
Have a taste of how it works on your store.
We'll run a real test — designed, built, and monitored by us — at no cost. You keep the results, the data, and the report. No commitment required.
